( Click to Enlarge )
Leading online casino 888 Casino has won Operator of the Year. This honor comes from EGR’s annual Operator Awards. This is the brand’s third time in a row snagging this prestigious award.
888 Casino Wins Operator of the Year For the Third Time
Industry leading online casino brand 888 Casino has brought home the Casino Operator of the Year award again. The prize was given during the EGR Operator Awards ceremony held at Grosvenor House, London. The EGR Operator Awards event is highly regarded. In fact, many refer to it as “the Oscars of the online gaming industry.”
The prestigious EGR Operator Awards is often likened to the Oscars of the online gaming world. Winning an award is a highly coveted honor for B2C brands.
The annual awards ceremony celebrates B2C companies that have shown outstanding performances in a wide range of categories. All of the following award categories are given during each event:
- Customer Service Excellence
- Affiliate of the Year
- Best Diversity and Inclusion Model
- Operator of the Year
- Best Marketing Campaign
- Game of the Year
This year, a total of 34 judges presided over the ceremony. In addition to winning Operator of the Year, 888 Casino won other awards. The brand was given the coveted In-house Product of the Year award as well. This accolade was for the company’s fantastic in-house sportsbook platform.
Such a strong showing was an exciting yet expected outcome for such an innovative brand.
888 Casino Impresses the Judges and Continues to Stick the Landing
After the conclusion of the ceremony, the judges were asked for comments regarding 888 Casino’s stellar performance. The general consensus was one of admiration and approval for the direction the brand is moving in.
The judge’s comments were all quite positive. One believes that 888 Casino is “nailing everything and constantly evbolving” when it comes to content creation. Another noted that their “performance in general is very, very strong.
Additionally, they said that “the sheer number of live tables [available on the platform] is mind-blowing.” Other positive comments regarding 888 Casino’s excellent personalization capabilities were also added to the heap of praise.
In response to such positive feedback, Talya Benyamini, Vice President of 888holding’s B2C Casino Business Unit, said:
“These awards are a fantastic recognition of the standout year 888 has had. Alongside posting record financial results, this year has seen our product-leadership strategy deliver significant product and content enhancements that put player experience at the heart and provide a personalised and differentiated experience.”
Benyamini also commented, “This is all supported by our innovative and industry-leading marketing capabilities, and our deep commitment to safer gambling which remains at the core of everything we do.”
It is clear that 888 Casino has been putting in a significant amount of work when it comes to improvement and expansion. This hard work and consistency seems to be paying excellent dividends for the brand as a whole.
A Look at What’s Next For 888 Casino
888 Casino has been around since 1997, so they are no strangers to keeping up with the fast pace of the online gambling world. Additionally, they already have an impressive presence in over 176 countries. Additionally, they have begun establishing a stronger presence in the United States.
This is an important new market for 888 Casino to focus on. While states like Nevada and New Jersey have had legal gambling for awhile, this is not true for all of the states. Online gambling is a relatively new market for many states in America, so this is a critical time for brands like 888 Casino.
Because they already have such an established foothold in the U.S., expansion should come pretty easily for the company. Players will be eager to access 888 Casino’s impressive catalog of online casino games and video slots.
One of their goals for 2021 was expansion into Colorado, Indiana and Iowa online gambling markets. In addition to this, they extended their current partnership with Caesar’s Interactive Entertainment back in January. This was another strategic move that poised the brand to rapidly gain notoriety in the United States. As more states move to legalize online gambling, this will be a huge advantage to the company.
888 Casino offers an unparalleled online casino experience to players around the world. Their live dealer tables are some of the best in the business. They are also always looking for ways to add excitement and value to the user experience.