Oryx Gaming Launches in Spain With 888 Casino

Oryx Gaming Launches in Spain With 888 Casino ( Click to Enlarge )

Bragg Gaming’s Oryx Gaming has recently expanded its presence in Spain. This comes in the wake of the company’s partnership with 888 Casino. The operator will be showcasing a selection of Oryx Gaming titles in its Spanish-facing casino.

Oryx Gaming Expands Its Spanish Presence With Partner 888 Casino

Oryx Gaming, a Bragg Gaming subsidiary, will soon be expanding its presence in Spain significantly. The company will be leveraging its relationship with renowned 888 Casino to do this.

Oryx Gaming will soon be making its debut into the Spanish online gambling market by providing content to its partner 888 Casino to roll out in Spain.

This latest announcement advances the position of Oryx Gaming substantially. Gaining a significant foothold in Spain is an essential step for growth for the brand. This is even more meaningful because it is done in conjunction with world-famous operator 888 Casino.

888 Casino has a decades-long reputation for offering safe, responsible and consistently excellent gaming experiences to players. This means that any brand they choose to partner with must meet their high standards. In addition, accepting a brand partnership immediately gives the partner a boost in credibility.

This new deal will see a handpicked selection of Oryx Gaming’s best and most popular RGS titles. In time, the entire Oryx portfolio will become available to Spanish players. Additionally, exclusive Oryx content will be made available for the first time in Spain.

The exclusive content will come from the Oryx in-house studio, Atomic Slot Lab. This brand is also owned by Bragg Gaming Group. In addition, 888 Casino will gain access to titles from Oryx’s latest partnership deal with Blue Guru.

Oryx Gaming and 888 Casino Look Toward Future Growth and Expansion Together

Oryx and 888 Casino have a long history of partnering together to provide a positive, high-quality gaming experience. This recent announcement only solidifies this history. The new library of games Oryx is providing to 888 Casino will bring noteworthy, action-packed titles to the operator.

In addition, all of the new content is localized to appeal specifically to the Spanish market. This means that players get a bespoke experience with exciting new themes, brand-new game features and thrilling game mechanics.

Such an infusion of fresh, top-quality game content is essential for 888 Casino. The operator has a reputation for providing exciting and on-trend gaming experiences for all of its customers.

Additionally, Oryx benefits greatly from this partnership as well. Launching with 888 in Spain has already allowed Oryx to expand its presence even further in the market. H2 Gambling Capital estimates that the total addressable market for Spanish online casinos is roughly $53 billion for 2022.

This means that Oryx will be able to capture a much more substantial portion of that market through this 888 Casino deal. Oryx had a stellar 2021, and the brand has hit the ground running for 2022.

Talya Benyamini, 888 Casino’s B2C VP, commented, “We are pleased to extend our partnership with ORYX games and offer its games to 888casino players in Spain. This will provide our customers with an increased portfolio of dynamic and exciting titles, which is an important part of our product and content-leadership strategy.”

Oryx Gaming is on a Path of Steady Growth For 2022

Oryx Gaming is a brand that truly seeks to do it all in the online gambling sector. The brand proudly touts its full suite of online gambling products. It is a leading provider of online casino content as well as turnkey solutions.

Since its inception, Oryx Gaming has had a single-minded mission of growing and expanding into as many new regions as possible. This growth strategy has proven to work well for them in previous years. The company expects this to hold true for 2022 as well.

Chief Commercial Officer Chris Looney made the following statement about Oryx’s most recent deal with 888 Casino:

“We are very pleased to partner with 888casino, one of the world’s leading online casino brands, having launched our premium content portfolio with them in new and established markets. Extending our successful collaboration to Spain is a great next step as we continue to execute our growth strategy across key regulated markets together with trusted and leading partners.”

In 2021, Oryx made an impressive showing across a number of casino markets. The brand entered four new jurisdictions among fierce competition. In addition, it launched content with a staggering 80 new operators.

Oryx also secured three new platform partnerships. The company finished out 2021 with a total of 140 new brand deals as well.