Pariplay Signs Massive Deal to Distribute Through White Hat Gaming’s Network

Pariplay Signs Massive Deal to Distribute Through White Hat Gaming’s Network ( Click to Enlarge )

One of the biggest online casino game aggregators is Pariplay, and they have titles from a wide range of top-tier software providers. They’ve recently signed a very serious deal that will have them distributing their content through the network operated by White Hat Gaming.

White Hat Gaming to Distribute Pariplay’s Aggregated Content

In the past 20 years, we have seen some major changes in the online casino world on the software side. More specifically, we’ve seen a move away from exclusive deals from software companies to casinos. Instead, everything is about lots of different software and game developers getting packaged together through aggregation services.

Pariplay, owned by Aspire Global, is one of the biggest and most popular of these services. Lately, they have added a pretty sizable distribution agreement as well.

This agreement is with White Hat Gaming. White Hat Gaming has a really serious lineup of operators in their network, which will be getting a massive boost of games due to this distribution deal. If you’re a player at one of their casinos, you’ll definitely see the effects sooner rather than later. However, if you’re not, then it may just be enough to give you that push to check out what they have to offer.

The Huge Amount of Content Offered Here is Incredibly Important

At the center of this deal is the number of games that could be available as a part of this agreement. Pariplay’s Fusion platform has more than 12,000 total games that it aggregates. That’s about four times what’s already available through the operators that are a part of White Hat Gaming’s network. While this number comes in at around 3,000 currently, players will definitely be seeing a difference soon.

An agreement like this that changes the landscape of an entire network is obviously a big deal. However, it’s not just White Hat Gaming that is benefiting from this deal. Instead, both Pariplay and the players are getting a lot from it.

Pariplay Extends Their Reach Tremendously

The important thing to realize here is that this is not a one-sided deal by any means. However, if you think that going from 3,000 games and adding 12,000 more is a big deal, you’re right. At the same time, Pariplay is getting a lot from this because of the expansion of their reach.

One reason this is so important is that White Hat Gaming is very aggressive with expansion. They already have plenty of reach in established regulated markets. However, they push hard to get into newly regulated areas as well. This would effectively give Pariplay the ability to piggyback on that effort to get their games in front of players. Additionally, it helps with what every software developer and aggregator wants right now. That is more games in front of more players in more parts of the world.

The Deal Was Made at ICE in London

As if this wasn’t a huge enough agreement on its own, the way it came to be is also pretty interesting. The two sides made the deal during ICE in London, one of the biggest online gambling trade shows of the year. It shows just another example of how important these events are. Whether it’s networking, seeing what’s new or just getting out there, it’s a great testament to how critical these shows are for the industry as a whole.

What Players Can Expect in the Coming Weeks and Months

At this point, players can expect new games to be integrated pretty soon. However, with such a wide range of more than 12,000 titles available as a part of the Fusion platform, we do concede that some of them will probably take longer than others to move over. This is a natural part of the process, and it’s just something that happens in the tech space.

Regardless, it’s definitely great news for anyone who plays at a White Hat Gaming casino. This will include existing titles and upcoming games as well. As a result, players are looking at a huge surge of fresh games to try because of this agreement.

by

Related Pages