( Click to Enlarge )
iGaming supplier Push Gaming has just finished a deal with 32Red Casino. The two companies will partner to deliver Push’s content to U.K. players. This is the latest in a series of significant U.K. partnerships for Push Gaming.
Push Gaming Broadens Access to U.K. Market With 32Red Partnership
B2B online games supplier Push Gaming is continuing to increase its presence in the United Kingdom. Additionally, the company has announced a finalized deal with 32Red online casino. 32Red is a major online casino operator with a huge and authoritative presence in the United Kingdom.
Push Gaming is expanding its U.K. footprint by signing a content deal with popular online casino operator 32Red.
This partnership is the most recent that Push has negotiated to gain a market share in the United Kingdom. Additionally, 32Red will have access to many of Push Gaming’s most popular new slot titles with this new deal. For example, U.K. players will be able to experience all of the latest and upcoming hits, including:
- Jammin’ Jars 2
- Fire Hopper
- Big Bamboo
- Bison Battle
This announcement is the first piece of news from Push Gaming for the new year. It marks an exciting start to the year for Push. The company is already riding on a high from its wildly successful year in 2021. Additionally, Push Gaming scooped up several awards across multiple events last year. Their most recent accolades include recognition from:
- Casino Beats Game Developer Awards
- SiGMA Europe Awards (Game of the Year)
- EGR B2B Awards (2021 shortlist)
By partnering with the beloved 32Red casino brand, Push Gaming has solidified its place in the U.K. market. In addition, the United Kingdom is one of Europe’s most competitive iGaming markets. This means that gaining such a substantial foothold will skyrocket Push’s expansion capabilities.
32Red and Push Gaming Look Forward to Raising the Bar For UK Players
Inking this agreement is a huge step forward for both brands. Push Gaming has been making lots of great moves to expand into more regulated markets.
Push Gaming’s Fiona Hickey, Head of Sales, commented on this new partnership:
“Deals of this stature reflect how far we’ve come as a studio that always puts players first. 32Red is a premier operator and exactly the type of business we’re looking for in a commercial partner. Its commitment to providing the highest quality entertainment experience is a perfect match, and we look forward to delighting its audience for many years to come.”
Push Gaming has a longstanding reputation for partnering with top-tier operators. They seek out brands that are innovative, driven and player-focused, like 32Red. Other Push Gaming partners include LeoVegas, BetHard, Casumo and White Hat Gaming.
In addition to a stellar reputation in its own right, 32Red is also part of the prestigious Kindred Group. This makes the deal with Push Gaming even more significant.
Commercial Operations Manager for 32Red, Adam Newnham, also had nothing but positive remarks about this deal with Push Gaming:
“32Red has a mission to thrill by bringing players the most incREDible gaming experience available. That’s why we strive to provide the best online casino games on the market, and Push Gaming has a catalog of content that aligns perfectly with these values. We’re sure our players will love the new games they can now enjoy from Push.”
This agreement between the brands promises an exciting future for both companies and the U.K. online gambling market.
About Push Gaming
Push Gaming debuted in the online gaming sphere in 2010. The company specializes in providing high-quality HTML5 online slots. In addition, many of their titles have been integrated into land-based casino cabinets as well.
The company is licensed and regulated by the Malta Gaming Authority. They are also licensed to operate by the U.K. Gambling Commission. Push Gaming is headquartered in London, but they have offices in Malta as well.
Push Gaming is well-known for its unique slot themes and exciting in-game features. They even have progressive jackpot titles as well. All Push Gaming titles feature impressive graphics, memorable soundtracks and immersive effects. When combined with lucrative bonuses and impressive details, players are always in for a treat.
Some of the brand’s most popular slots are:
- Fat Rabbit
- Fat Drac
- Meet the Meerkats
- Golden Farm
- Mount Magmas
- Wild Wheel
Players can experience Push Gaming’s entire portfolio via iOS, Android or Windows operating systems. In addition, the company partners with dozens of top names in the industry. This means that players around the world have access to Push Gaming’s offerings.
