What Is This About?
‘Stay in Control’ is a series of videos starring the former Manchester United and England striker Rooney.
It is being launched by 32Red Casino through the Kindred Group umbrella company that owns that gaming brand and several others.
The aim of the videos is to promote responsible gambling and, as an internationally famous sportsman who enjoys casino gaming himself, Wayne Rooney is the ideal figurehead for this message.
The setting for ‘Stay in Control’ is the training ground owned by Derby County, the team Rooney has a playing and coaching role with.
32Red has also recruited Scott Davies for the series, another ex-football player who now works with Epic Risk Management to encourage safe gambling habits.
Personal Story For Episode One
The debut episode sees Rooney getting personal with the viewers, including discussing his own history with gambling.
He details how important it was to him when he was starting out in the game and forced to be away from his family a lot, as well as talking about the responsibility he feels towards the younger Derby players as one of the older members of the squad.
Viewers may be surprised to find Rooney openly explain how his betting got out of control in his early days at Manchester United, due to a combination of youth and wealth, but it seems likely to have a real impact on the gambling fans who watch it.
Rooney And 32Red Relationship
This video series is the latest fruit of the relationship between Wayne Rooney and 32Red, which began when the online casino brand financed his move to Derby County.
It is also a further commitment by this casino to the promotion of safe gambling, following the launch of the ‘Team Talks’ community project for Responsible Gambling Week.
Our detailed and informative review of the 32Red online casino, as well as of other major casino sites, can be read here.